![]() ![]() Poor communication can paralyze people with indecision-or worse, lead them to bad decisions. ![]() Popular wisdom about environmental impacts is sometimes wrong, and life cycle analysis can be a powerful tool for uncovering hidden impacts.Ĭomplex analysis can yield complex results, however, and analysis is only half the challenge. Environmental impacts are complex and can involve trade-offs. I’m writing in response to your article “Paper or Plastic? The Answer Might Surprise You,” in which you interview chemistry professor David Tyler.ĭr. In our Ask the Expert column, we interviewed chemist David Tyler, who offered his views on "life-cycle assessments" that seek to determine the environmental impact of consumer choices.
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